Knowledge and experience working with basic HTML and MJML a plus. Other: Out-of-the-box thinking, analytical skills, great oral and written communication skills, Ability to work independently, ownership, eagerness to learn and share knowledge, teaching skills. Excellent written communication and copywriting skills and the ability to work under tight deadlines.
#MJML INNOVATIONS PLUS#
Deep knowledge of email marketing and experience working with CRM platforms Experience in the hospitality industry a plus Good understanding of market trends and hospitality KPIs, with strong focus on the interaction between those KPIs and email marketing performance Stays updated on industry trends and best practices Skills: Computing: Proficient in MS Office, HTML/MJML, content management systems, marketing automation tools Languages: Highly Proficient in English (preferable as mother tongue) Specific knowledge: Strong ability to evaluate data trends and reach data-driven conclusions, understand and evaluate budget/results, upsells, returns, margins and other KPIs specific to email marketing.
Relevant Work Experience: 2 years in email promotional marketing or digital marketing, managing a portfolio of clients SalesForce experience preferred Deep understanding and knowledge of various email marketing strategies and platforms Experience in communication with clients and campaign stakeholders (1 year ) including presentation skills Business Understanding: Strong communicator with a demonstrated passion for innovation, strategic thinking, and establishing positive customer relationships. Present results, discuss strategic opportunities for the email campaigns About the ideal candidate: Education: BA or BS Degree in related field of study including Marketing, Hospitality, Advertising or a relevant field. Work with colleagues and creative team to explore new opportunities in GMS and knowledge share, including leading training of specific topics Determine KPIs for success, regularly analyze campaign performance, and suggest improvements when applicable. Identify target audience, segment audience lists, and manage emails database growth. Ensure emails are mobile friendly and follow industry best practices.
Proofread emails for clarity, grammar, and spelling. Design and implement, end-to-end, direct email marketing campaigns on behalf of the client. Work with the client to establish an email marketing calendar. Lead communications with clients through both calls and emails, and occasional face to face meetings. In this role you’ll: Develop in-depth understanding of client needs and establish a cohesive, trusting relationship handle client escalations and resolutions. S/he will serve as a primary contact for customers for email campaigns and will be looked upon for strategic recommendations to maximize revenues. Come work for a global player in the travel industry! Summary of the role: The Full-Service Email Marketing Strategist is responsible for the design, in close collaboration with the Amadeus Creative team, and execution of responsive and engaging email campaigns for a large client with approximately 80 hotels. Our people, our technology and our innovation are dedicated to working with our customers and partners to shape the future of travel.
#MJML INNOVATIONS FULL#
Job Title Full Service Email Marketing Strategist About Your Business Area/Department: Amadeus is at the heart of the global travel industry.
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